On Saturday morning I met with Jim Fraser, a former president of Levi Strauss and Company, a top 25 realtor, and a councilman. The audio will be posted very soon, but below is a summation so that you can hit the ground running with five lessons that make him successful.
1) Be an Energy Giver, Not Taker
Fraser says he believes energy plays a big role in success, and he hypothesizes that there are two types of people: givers and takers. The takers suck your energy by dragging you down with negativity. So what you want to be, Fraser says, is a giver, which is a person who exudes positivity. If you have ever been told you brighten up someone’s day, you are probably already a giver… keep it up! But people who have never earned that compliment should try and become more happy and hopeful. This way you will both emanate attractive energy and cherish more of your own worth.
2) Get In and Go Vertical
Fraser also says he believes strivers must earn a position in the company leading your field. The idea here is that you want to be around the innovators and industry-setters, not the followers. This is because your objective is to learn from the best—to become the best. And starting at the bottom is actually a common pathway to success because it ensures that you hone your understanding and skills of what is required to excel at each step of the ladder—to most effectively direct it.
3) Work Hard
It sounds so cliché but Fraser also emphasis hard work as necessary for achieving potentials. In Fraser’s case he is military trained which certainly helped gain that ethic, but with motivation anyone can coach themselves into healthy work habits. Such was the case after his service time when he was earning his business degree at University of Southern California while becoming a top fashion district salesman. His continuous commitment to work secured him a job at Levi’s. Once there, that same dedication then led him to become the President of the Asia Pacific Division.
4) Opportunity, Not Failure
Everybody has experienced a setback, but instead of letting rejection tarnish your confidence you must remember that striving is breaking barriers but when barriers are not breakable there is still opportunity. Therefore, when you do not reach your anticipated destination ensure that you maintain your work ethic and positive attitude. This way you will continue to radiate alluring energy to help you latch onto the leaders of your field who can teach you the ropes. This is what Fraser did after being rejected from a real estate company (which he applied for as a new licensed agent after a brief time as a retiree from Levi’s). And this rejection led Fraser to a new agency where he grew so successful as a realtor that the firm who previously denied him employment then offered him that dream job.
5) Follow a Route, but Take Unexpected Turns
The last point strivers should remember is that having goals is important, but you must always be flexible. This lesson also comes from Fraser’s own life, but I have seen it happen time and time again. In Fraser’s case he wanted to be on the Planning Commission, but was instead offered a spot at the Parks and Open Spaces Department. Though it was not his planned route to helping his community, Parks and Open Spaces led him to an environment that he grew with and that watched his strides as well. Members came to believe so strongly in Fraser that they suggested he run for councilman, and from following this unexpected turn he secured a seat with the town of Tiburon in November where his success is again going to shine.
Remember, there is much more to leader Jim Fraser’s interview! To be among the first to hear the audio of his insider insight, which includes bonus material like advice for young strivers, be sure to subscribe to this blog!